We’re thrilled to share Flutterwave’s 2024 Report with you. We’ve called this report The Original Plan which, speaking plainly, means purpose. Everyone has an original plan: It’s the driving force that keeps you going, the guiding light behind your achievements; it’s your life’s story. Our Original Plan is simple: Make Africa feel like a country through payment technologies that connect the continent and drive exponential growth. We embrace this purpose every year, with renewed passion and conviction.
In 2024, we focused on agility, and enhanced our core infrastructure with the capacity to handle our next phase of growth – the innovations and key updates you’ll see from us this year are a result of this tireless hard work. We also expanded our reach, going where our customers wanted to go, and empowering them to pursue original plans of their own without limits.
We’re excited to share these insights in our Flutterwave 2024 Report, now officially available.
The Flutterwave 2024 Report is in two (2) parts:
- Enterprise Report: A deep dive into how the industries and sectors we serve performed over the year, and insights into how they moved money. Read the Enterprise Report here.
- A Remittance Report powered by Send App: We conducted a survey focusing on Remittance receivers in Nigeria, Ghana, South Africa, and Kenya. Discover how remittance impacts Africans in this report.
Our goal with this report is to provide you with valuable insights into consumer and business trends around payments, keeping you informed and giving you an edge. You’ll find so many gems in both reports, and we can’t wait for you to explore them.
A Glimpse into Key Insights from Our Enterprise Report
Our customers’ success is our success. In 2024, 48% of businesses on Flutterwave received payments from new geographic locations – a 12% increase in global reach from the previous year. Key sectors leading this expansion included Payment Service Providers (PSPs), Travel, Remittance, and Hospitality. We also saw inspiring customer journeys, such as Risevest achieving a 93% customer journey completion rate.
Click here for more payment insight
Highlights from Our Remittance Report
For the Remittance report, we spoke to people in Nigeria, Ghana, South Africa, and Kenya to understand the impact of remittance on their lives. We found so many interesting insights, for example, 48.4% of the money they received in 2024 was used for essential living costs, underscoring the importance of accessible financial solutions that power the movement of money globally.
Find more insights in our Remittance Report
A Year of Milestones
From partnerships with American Express to acquiring 31 additional money transfer licenses in the U.S., 2024 was packed with achievements. We were listed among the World’s top 250 Fintech Companies by CNBC, named “Fintech of the Year” at the African Banker Awards, and ranked among the top 100 cross-border payment companies globally in the FXC Intelligence.
All of these and more are in the 2024 Flutterwave Report. Join us as we celebrate the milestones of 2024, uncover interesting insights, and look forward to an even more exciting 2025.